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Survive and Thrive – Safeguard your business during crisis


Join expert coaches and understand how best to take action and safeguard your business during economic crisis. Understand pivotal processes and retain a positive outlook with these top tips, delivered by Rob Firth (Architect and Business Action Coach) and Chris O’Riordan (Business Coach for Landscape sector), covering: 

  • How to communicate effectively with your customers and staff   
  • Understanding the benefits of segmenting approach by sectors and revenue lines 
  • Developing a context sensitive financial plan 
  • Building a tactical approach to business development  
  • A positive outlook on the economic situation and the opportunities presented 


The learning outcomes are
  • What you need to do right now in your business.  
  • How to communicate effectively with your customers & staff.  
  • Understanding the benefits of segmenting approach by sectors and revenue lines . 
  • Developing a context sensitive financial plan. 
  •  Building a tactical approach to business development 
  • A positive outlook on the economic situation and the opportunities.   

Rob Firth & Chris O’Riordan

Rob Firth, Architect and Business Action Coach

Robert is an Architect and Business Coach at RDMF Ltd (trading as ActionCOACH). He is passionate about mentoring teams to success and growing businessesespecially  architectural practices and interior designers. He also mentors entrepreneurs and individuals to achieve their goals in life. In his 40-year career Robert has been an equity partner at Austin-Smith:Lord, Head of Architecture at Capita Architecture and Managing Principal at HOK UK, Europe and Africa. He was the President of the Royal Society of Architects in Wales twice and a RIBA Councillor. He has also been a Distinguished Visiting Fellow at Cardiff University. 

Chris O’Riordan, Business Coach for Landscape sector

Chris is Managing Director of Firestarter, which advises clients on sustainable growth strategies, sales performance and operational delivery as well as the removal of dependency on key individuals (such as owner-managers). Chris started his career as a fundraiser and events manager for the National Heart Research Fund before working in a number of senior corporate sales and leadership positions.

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